Reelx · Reels engine · 5 min read

Reelx: reels for your shop, made fast

Send your phone clips on WhatsApp. Our Reelx engine does the boring cuts and captions; Vignesh adds the hook, the music and your brand. Reels that look pro, without the agency price.

Neenga shoot pannunga, naanga reel aakkurom.

For at

Every shop knows it should post reels. Few have the time. Editing one properly — cutting the pauses, adding captions, fixing the sound, making it look like your brand — can take an hour or more. So the phone fills up with clips that never get posted.

Reelx is how Vixgro fixes that. A machine does the repetitive part. A person does the creative part. You get reels quickly, at a price a small shop can keep paying.

How it works

  1. You shoot. Record on your phone — the counter, the product, the customer smiling, you talking. Send the raw clips on WhatsApp.
  2. Reelx does the basics. It cuts out silences, false starts and dead time, and adds captions automatically.
  3. Vignesh finishes it. Checks every caption, picks the best hook for the first two seconds, sets the pace, adds your logo and colours, and makes the cover.
  4. You post. You get a ready vertical reel back, sized for Instagram, YouTube Shorts and WhatsApp status.

Machine for the cutting. Human for the feeling.

Why it's fast and affordable

Most of the time in editing goes into the boring part: finding where each clip starts, trimming pauses, typing out captions. Reelx automates exactly that. The human time goes only into what makes a reel work — the hook, the story, the brand. Less manual work per reel means faster delivery and a lower price for you.

What every reel gets

  • Clean cuts — no "umm", no long pauses, no shaky starts.
  • Captions — most people watch reels on mute; captions keep them watching.
  • Your brand — logo, colours and a closing card with your shop name and area.
  • A strong first two seconds — the part that decides whether people keep watching.
  • Vertical 9:16, ready to post.
About musicTrending songs are licensed by Instagram, not by us. We'll tell you which sound fits; add it from Instagram's own music library when you post, so your reel doesn't get muted or blocked.

Shooting tips that make reels better

  • Hold the phone upright (vertical), and wipe the lens first.
  • Shoot near a window or good light — daylight beats any filter.
  • Record a few seconds before and after each action; we'll cut it tight.
  • For talking clips, stand close to the phone in a quiet spot.
  • Send the original files (as documents on WhatsApp) so quality isn't lost.

What to post about

Your businessReels that work
Bakery, café, restaurantFresh batch coming out, today's special, a regular's order
Gym, turfTransformations, a busy evening, a quick tip from the trainer
Salon, boutique, textilesBefore and after, new arrivals, styling in 15 seconds
Pharmacy, clinic, hardware, mobilesQuick answers to common questions, new stock, how-to tips

Pricing

Reelx is priced per reel or as a monthly pack, depending on how many you need. Tell us your trade and how often you want to post, and we'll give you a simple, fixed price.

Ask for Reelx pricing →

Vignesh Muthukumaran, founder of Vixgro Labs

Vaanga, pesalaam.

Let's talk,
.
Talk to the
engineer.

I'm Vignesh. I build every brand myself — the name, the billing app, the website. You talk to the person who does the work.

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Vignesh will WhatsApp you about your brand. No spam, no sharing. Privacy